Professional strategic communication, Perfect B2B facilitation, Advocates for sustainable environment and High level trainings, workshops & Events
We forge connections, shape narratives, and build capacity for governments, businesses, and organisations, creating meaningful changes for growth or successful policy.
$ Billion
The global consultancy market is a large and growing industry, with a value estimated to be between $250 billion and $374 billion. This represents a significant volume of money flowing into the provision of consulting services worldwide.
SMSSAC GROUP’S CORE THEMES
Strategic Communication
- Government / Regional Block — Sway specific demographic groups toward preferred directions.
- INGO—Influence policymakers and local attitudes to align with goals.
- Energy Industry—Provide risk and situation analysis, reputation management, and foster local community positive perceptions for exploration and production.
- Business / Brand—Elevate recognition and differentiation through advanced branding techniques.
International B2B & Trade Facilitation
- SMSSAC GROUP connects businesses through an extensive global network of partners and investors.
- We provide expert guidance on international trade laws and compliance.
- Our team ensures accuracy in trade terms and documentation.
- We drive sustainable, uninterrupted business growth
Advocates For Sustainable Planet
SMSSAC GROUP designs impactful projects aligned with ESG, UNMDGs, and CSR objectives.
- We gather raw environmental data from vulnerable regions facing ecological degradation.
- Our research identifies urgent risks.
- We recommend targeted, sustainable solutions to address these environmental challenges.
Workshops, Trainings & Events
SMSSAC GROUP delivers tailored capacity-building training for government institutions, regional administrations, CSOs, and regional blocs.
- Our programmes strengthen institutional effectiveness and policy implementation.
- We host high-level policy dialogue workshops and seminars on governance and development.
- Trainings include Public-Private Partnership (PPP) structuring, benefits, and implementation strategies.
Who We Are
Founded by a team of seasoned communications experts, business connectors, and policy specialists, SMSSAC GROUP brings decades of combined experience working across markets and global institutions. We believe that strategic communications, thoughtful relationship-building, and capacity development are the foundations of sustainable impact.
Our multicultural team understands the nuances of working across diverse cultural contexts while maintaining global standards of excellence. Whether supporting governments to better connect with citizens, helping businesses navigate new markets, or amplifying urgent environmental messages, we are committed to work that creates meaningful, measurable change.
Years Experience
Team Members
Countries
Satisfied Clients
Our Approach
We combine deep local knowledge with global best practices, delivering tailored solutions that create real impact.
Listen & Understand
We begin by deeply understanding your unique context, challenges, and goals, ensuring our solutions are truly fit-for-purpose.
Strategize & Create
Drawing on our multidisciplinary expertise, we design comprehensive strategies and creative solutions that address your specific needs.
Execute & Evaluate
We implement with precision, continuously measuring results and adapting approaches to maximise impact and ensure lasting success.
MEET OUR TEAM
Mr. Nick Henderson CEO of SMSSAC Group
With a career spanning over two decades in the public relations domain, Henderson’s expertise is a testament to his commitment and passion for excellence. His strategic acumen and profound understanding of geopolitical landscapes have empowered governments, energy industry giants, international non-governmental organizations, and multilaterals to amplify their narratives and champion their missions on the global stage.
SMSSAC Group Chief PR Strategist
Rachid Sekkai is a former BBC journalist and current PhD researcher in identity and belonging at the University of Portsmouth and founder of the British Arab Media Academy. With two decades of experience in international journalism and media, he focuses on strategic storytelling, media readiness, and communication shaping identity and impact. Through BAMA, he delivers practical training programs.
Elizabeth Hudson Corporate Strategy Development Expert
With an impressive tenure exceeding 9 years in the field, Ms. Elizabeth Hudson is celebrated as SMSSAC Group’s beacon in corporate strategy development. Before gracing our ranks, she demonstrated her prowess by spearheading transformative projects for high-profile corporates across the Gulf, Europe, and both sides of the Atlantic. Elizabeth’s unique blend of global insights and strategic acumen has consistently steered corporates towards growth and innovation.
Jeff Benjamin Consultant Partner
Karar Shukri Doomey Consultant Partner
Throughout the years, Karar has earned a reputation for being one of the best oil and gas promoter(s) of Somali Offshore hydrocarbon potentials. As a former Director General of the Ministry of Petroleum, he has in-depth knowledge of key legislation and protocols that has the best interests of our clients as well as that of the Country. He goes above and beyond to make sure a mutual results is achieved in the shortest possible time.
Ms Margaret Smith Consultant Partner
With a career spanning over 15 years, Ms. Margaret Smith stands as a beacon of excellence in the realm of capacity building for government and regional institutions. Her expertise lies in strategically sculpting and setting up innovative training curricula that empower organizations to navigate today’s complex global environment.
Abdulahi Musa Non executive & country Ambassador
Non-Executive Board Member & SMSSAC Group Country Ambassador for Australia and New Zealand Hailing from Melbourne, Mr. Musa is an alumnus of Victoria University and a recognized authority in corporate strategy development. His insightful strategies and leadership roles at SMSSAC Group underline his profound influence in the corporate circles of Australia and New Zealand
Margaret Smith Consultant Partner
With a career spanning over 15 years, Ms. Margaret Smith stands as a beacon of excellence in the realm of capacity building for government and regional institutions. Her expertise lies in strategically sculpting and setting up innovative training curricula that empower organizations to navigate today’s complex global environment.
Mohamed Hashi Director of Business development
Mr. Hashi holds dual Master’s degrees from UCLA and spent 23 years working with the United Nations Peace-Keeping Operations and Special Political Missions. This experience instilled in him a profound understanding of public engagement, societal analysis, politics, and the intricate dynamics of fostering democratic processes.